About Lexielogo
I’m Lexie (Oleksandra Zahribelna), the creative mind behind Lexielogo. My approach to design is rooted in blending creativity with strategic thinking.
I specialize in crafting brand identities that are not only visually compelling but also deeply resonate with the target audience.
I believe that a strong brand should go beyond aesthetics to tell a compelling story, one that connects with people on a deeper level and positions the brand effectively in the market.
My Mission
My mission is to create strategic brand identities for small businesses who need cohesive and effective branding by offering tailored and comprehensive design services, ultimately resulting in stronger market positioning and increased customer loyalty.
Brand Story
After completing my university studies and leaving my job as a sales manager in February 2022, I stumbled upon TikToks showcasing the logo design process and thought, "This might be the work of my dreams." I began a journey of self-discovery and creativity, starting by selling vector illustrations.
Six months later, while traveling extensively, I ventured into logo design. However, I soon realized that a logo alone wasn’t enough to build a strong brand, which led me to explore comprehensive brand identity design.
I shared my first projects on Behance and Instagram, quickly gaining traction with clients from around the world. Now based in Ukraine, I’ve crafted over 60 strategy-based brand identities, each designed to convey a unique brand message and connect deeply with its target audience.
